rank high in Google or go unnoticed

New research from Google shows that readers of its search results place a lot of importance on the first two listings and not too much below that.

Sort of  makes a mockery of the truism that you need to be somewhere on the first two pages of results to get noticed. Buddy, you need to be at the top of the first page!

Here’s Google’s eye-scan data:

who searched for what in NZ in Google in 2008

Not sure if these will be of any use for adjusting your website’s keywords (Ford beat Holden, Marmite beat Vegemite, Hayley Westenra beat Kiri Te Kanawa and art topped sport) but here’s a bit of a rundown on what Kiwis searched for on Google in 2008.

Have a successful online 2009 everyone.